HARTZ Search is excited to announce the placement of Julie Rogers as the Vice President of Marketing at ThedaCare in Appleton, WI. Julie will lead the marketing transformation that enables ThedaCare to drive growth and business innovation along with consumer acquisition and retention. The VP is a brand champion responsible for shaping how we tell the ThedaCare story to key audiences in support of strategic business outcomes. Julie oversees a marketing (Director, 3 Strategists) and storytelling team (Director, 2 Content and Social strategists) and partners with health system leaders on marketing for brand building and key service lines. 

Our sincere congratulations to Julie Rogers and ThedaCare!

Julie Rogers brings her talent and experience to ThedaCare from Caremore Health and has over 15 years of experience in expanding market share and leveraging brand equity to drive growth. Julie is a synergistic collaborator adept at leveraging extensive healthcare industry knowledge, data, and consumer insights to develop compelling value propositions and solutions for complex business problems. She has solid business acumen with a proven track record of creating a strategic vision and leading high-performing teams during times of rapid change to achieve acquisition goals.

HARTZ Search is a proud partner of ThedaCare! We look forward to following the continued success of both Julie Rogers and ThedaCare!

ThedaCare™ is a non-profit, community-owned health system serving a nine-county region in northeastern Wisconsin. For more than 100 years, ThedaCare has been committed to finding a better way to deliver healthcare to patients throughout Northeast Wisconsin. The organization is the third largest healthcare system in Wisconsin, serving more than 200,000 patients annually. It employs more than 7,000 healthcare professionals throughout the region, making it the largest employer in Northeast Wisconsin.